Citizen Wausau

A Site About Life in Wausau, Wisconsin

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Did You Know We Have a Trek Store?

by Andy Laub on March 28th, 2008

Coming on the heels of yesterday’s enviro-post I started to think about my bike and when it will be warm enough to ride it to work again. If I’m lucky, it will be at the end of April, and that’s because I have an aversion to cold weather.

But on that subject, did you know Wausau now has a Trek Store? It’s over by Hardees on Stewart Ave (I guess it used to be a carwash?). I’m not totally sure whether it is a Trek-sponsored venture (like a Nike Store) or if that sort of thing even exists, but they only sell Trek and it’s very streamlined and corporate-looking.

What it lacks is any personality, at least for now, that extends beyond the “how can we get you on a bike today?” rhetoric. The other bike stores all have their own, and each have some sort of following (at least the one I go to does), and I wonder if this type of place can pull those people away.

So what say you Wausau? What kind of environment do you prefer when bike shopping? Is Trek even a desirable brand? They’re kind of the Toyota of bikes, in my mind.

Business, Commerce, Cycling, New, Trek, Wausau

Discussion & Feedback

There are 10 responses to this article.

  1. Dino Corvino said:

    Andy, I heard about this the first time at a City Council meeting when the owner requested a bigger sign.

    As a long time biker, and a Wisconsin boy, I love trek.

    My favorite bike of all time is a steel frame Trek 990.

    I would gladly pay for a Trek 990 frame, in a 21, from the late 80s.

    March 28th, 2008 at 10:27 pm #

  2. Andy Laub said:

    Dino, that’s what ebay is for! I used to be enamored with Trek, but now that I could theoretically afford a decent one, I see them as decent frames with subpar parts for the price. If I was buying from a mainstream manufacturer, I’d nearly always look at Specialized first. I admit, I am a product of my environment.

    March 29th, 2008 at 7:48 am #

  3. Katie said:

    I think my Dave has a trek that he loves. He’s always telling me how great it is and trying to get me on board. But I love my pink Earthcruiser. Rib Mountain Cycles is my favorite place. They are always nice to me, even when I feel like a dork.

    March 29th, 2008 at 9:02 am #

  4. Dino Corvino said:

    ebay is for buying parker jotters

    March 29th, 2008 at 10:51 am #

  5. Boogenstein said:

    I have a Mongoose that I bought cheaply at Walmart because it was the previous years model. It gets me from A to B when needed. The saddle is in need of some attention but so is what goes on it! The good thing about cheap bikes is that if they are stolen, there is no heart-break, just a trip to buy another.

    March 29th, 2008 at 12:11 pm #

  6. Boogenstein said:

    I did buy a Motorcycle on ebay but not a jotter.

    March 29th, 2008 at 12:12 pm #

  7. Matthew said:

    I am going to be combing the garage sales this summer looking for a new bike since my last one disappeared. I want something with a bit of character.

    March 29th, 2008 at 12:43 pm #

  8. Tom Neal said:

    I bought a used TREK a few years ago from City Bike and have been pretty happy with it. I like its bike tires, not real thrilled with the “transmission.” Only nagging problem: it’s medium-dark blue (that’s not the problem) with pink trim work (what the heck, why would TREK choose that color combo?). Pink. It’s like I want to take spray paint and do an urban camo job on it. Here’s a question: Do you think it’s okay or uncool to but a basket on a bike? Really. I figure there’s purists who won’t even put a rear carrier on, but a basket?

    Last question: what’s with the people who won’t ride their bikes unless they’re dressed in spandex? Like they were in the feaking Tour de France. How pretentious is that!

    March 31st, 2008 at 7:36 am #

  9. Tom Neal said:

    … “I like its BIG tires” not “bike tires” … it’s a bike, of course it has “bike tires” … cripes.

    March 31st, 2008 at 7:39 am #

  10. mackalac said:

    Go for it, Tom - put a basket on your bike. I think I prefer the baskets that hang down from the seat on either side of the back wheel (saddlebags!) than the one on the front. Or bike with a backpack. I personally can’t wait until some serious road construction is done on the west side so I can bike to work. Screw $4/gallon gas!

    March 31st, 2008 at 9:18 am #

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